

FIG. 01We start by understanding what you're trying to accomplish, who you're serving, how things work today, and where the current experience or process falls short.
A clear understanding of the problem and project goals.
SHEET 01 / 07

FIG. 02Once I understand the problem, I determine what needs to be built and what doesn't.
A clear project plan and defined scope.
SHEET 02 / 07

FIG. 03Before development begins, I design the structure and experience of the solution so we can understand how it will work before writing the code.
A clear visual and functional direction.
SHEET 03 / 07

FIG. 04Once the direction is established, I build the solution using the appropriate technologies for the project.
A working website or application.
SHEET 04 / 07

FIG. 05Before launch, I test the experience across devices and verify that the functionality works as expected.
A tested, launch-ready product.
SHEET 05 / 07

FIG. 06Once everything is ready, I handle the final steps needed to get the project live.
Your website or application is live.
SHEET 06 / 07

FIG. 07Once your website or application is live, you can continue improving it based on real users, feedback, business needs, and new opportunities.
A solution that continues to evolve with the business.
SHEET 07 / 07
01 / PROCESSYou don't have to coordinate between a designer, developer, and project manager. I work with you from the initial idea through design, development, and launch.
You should always understand what we're building, why we're building it, and what happens next.
I focus on solutions that are useful, maintainable, and appropriate for the actual needs of the project.
Your feedback is part of the process, from early planning through the final product.
You work directly with me from strategy and design through development and launch.
Good work starts with understanding the problem before deciding what to build.
Built around your goals
There isn't a one-size-fits-all process for digital work. A business website, a custom application, and a SaaS product have different requirements — so the process should reflect that.
The common thread is simple: understand the problem before deciding what to build.
The stages can expand, contract, or change depending on the project's goals, complexity, and what needs to be validated along the way.

Whether you're starting with an idea, improving an existing business, or looking for a better way to solve a problem, I'd be happy to hear what you're working on.